Software Sales Tips by Matt Wolach

Sales Tips

Automated vs. Personalized Sales Funnel – Which is better?

One of the biggest mistakes software founders often make in designing their sales process is thinking that they can automate their sales so that they don’t have to talk to anyone.

It rarely works, and in many cases it causes the business to fail.

Many software founders have asked me why.

This is because the kind of sales funnel you use can make or break your business. 

That’s why today, we’re going to talk about the difference between automating your funnel and having a personalized sales process. 

And what are the right pieces are for each one, so you know which one you should be doing for your SaaS company.

Watch this video to find out!