There’s something that I’ve seen a lot lately that software founders are doing, and I want to make sure you are not doing it because it is killing conversions. It is killing sales and preventing you from closing deals.
Companies are making it hard to get a demo.
This is a bit concerning- software companies that have been doing this are losing real opportunities. . I get it, they’re trying to prevent poor leads from taking up too much of their time, but there are far better ways to do this. Make sure that you are not doing it because you’ll lose opportunities that would’ve otherwise closed. . Watch this video to find out what you can do instead!