Software Sales Tips by Matt Wolach

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Sales Tips

How To Win Demos in the First 4 Seconds

Four Second Rule

If there’s one thing you should be working on to improve the overall quality of your demo, it’s the first four seconds.

Having an enthusiastic start already says a lot about what’s to come.

Studies have shown that many deals are lost in just the first few seconds of the demo.

So to put it simply, everything comes down to the enthusiasm you show as you greet your prospects at the beginning of the call.

Watch this video to find out how you can do it well!