Software Sales Tips by Matt Wolach
This piece is from a podcast I was invited to appear on, Outbound Metrics with Morgan Williams. EPISODE SUMMARY Matt Wolach talks with Morgan Williams, host of Outbound Metrics, about the importance of a defined sales process and how it can help a struggling software startup become a huge success. Matt explains his methods of […]
EPISODE SUMMARY We had Brittany Greenfield, CEO and Founder of Wabbi, tackle cybersecurity and its importance in the digital world with Matt Wolach, the host of Saas-Story in the Making. Brittany highlights the importance of cybersecurity in a SaaS startup’s development cycle, and how you and your team are vulnerable to various attacks. She also […]
EPISODE SUMMARY Johnathan discusses the art of handling sales objections successfully with Matt Wolach, the host of SaaS-Story in the Making Podcast. Johnathan elaborates on an established framework that founders, team leaders, and salespersons in the SaaS world could adopt to effectively exploit sales objections for the greater good. Whilst discussing the complexities of switching […]
EPISODE SUMMARY Matt talks with Safa Mahzari, the host of Revenue Podcast, about the art of defining target audiences and the importance of focusing or narrowing down on a niche. Matt elaborates on a ton of sales and marketing concepts. Amongst them, the practice of hiring for culture, the art of catching up in a […]
EPISODE SUMMARY Ofer shares the unique experience he has garnered in the SaaS world with Matt Wolach, the host of SaaS-Story in the Making Podcast. Ofer discusses the sales and marketing tactics he used as CEO and Co-founder to scale his company, Pepperi. Ofer elaborates on the importance of having the right people in a […]