Software Sales Tips by Matt Wolach

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Scale Your SaaS

Why Giving Value to Customers Leads to Sales Growth with Len Finkle

EPISODE SUMMARY Len Finkle, CEO of Profisee, rethinks the strategies of giving clear value to customers, especially SaaS customers, and how it leads to an exponential sales growth, with Matt Wolach, host of the SaaS-Story in the Making podcast. Len also talks about the advantages of having constant connection and communication not only with the

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Scale Your SaaS

Why Security Around Your Development is Critical with Brittany Greenfield

EPISODE SUMMARY We had Brittany Greenfield, CEO and Founder of Wabbi, tackle cybersecurity and its importance in the digital world with Matt Wolach, the host of Saas-Story in the Making. Brittany highlights the importance of cybersecurity in a SaaS startup’s development cycle, and how you and your team are vulnerable to various attacks. She also

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Sales From Pop Culture

Sales From Pop Culture: Three Amigos

How a strong Discovery process could have helped big time Have you ever seen the movie Three Amigos? It all happened because the Amigos didn’t follow a key sales guideline, something that could have saved them a ton of headache (but would have led to a terrible movie and may have not been the best

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Scale Your SaaS

VIDEOCAST: Successfully Handling Sales Objections – with Johnathan Bald

EPISODE SUMMARY Johnathan discusses the art of handling sales objections successfully with Matt Wolach, the host of SaaS-Story in the Making Podcast. Johnathan elaborates on an established framework that founders, team leaders, and salespersons in the SaaS world could adopt to effectively exploit sales objections for the greater good. Whilst discussing the complexities of switching

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Scale Your SaaS

VIDEOCAST: Why Getting the Right People on Your Team Matters – with Ofer Yourvexel

EPISODE SUMMARY Ofer shares the unique experience he has garnered in the SaaS world with Matt Wolach, the host of SaaS-Story in the Making Podcast. Ofer discusses the sales and marketing tactics he used as CEO and Co-founder to scale his company, Pepperi. Ofer elaborates on the importance of having the right people in a

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