Losing deals out of your funnel is one of the worst things that can happen. It can throw away your hard work with all of the potential clients. And most SaaS founders experience this. Recently I had the chance to talk to a software founder, and they have a similar struggle.
But losing deals don’t necessarily mean you are failing. Sometimes, it’s because there are parts of your process that you fail to track, or you missed to optimize well. To help you overcome the struggle, here are three areas where your leads are lost and what to do instead. Watch the video to find out!