Software Sales Tips by Matt Wolach
Don’t fall into the trap of trying to show everything your system does One thing I see constantly in both new sales people as well as experienced vets – and especially founders in early stages when they’re selling – is that people over explain everything. I say to my software sales clients all the time: […]
Huckabuy CEO Geoff Atkinson explains speed and how it factors into SEO Geoff Atkinson, the Founder and CEO at Huckabuy, explained some very interesting things to me about how companies should be fixing their SEO issues. I was surprised to learn about the things they’re doing to help their clients get ahead. Specifically we discussed: […]
This little change will have you closing more deals. I want to talk today about a simple psychological trick that will prevent your prospects from being disappointed. You see, if your prospects get to this point, the point where they are willing to spend some time with you on a call, they are committed on […]
Sometimes B2B SaaS founders, leaders, and salespeople miss out on the basics of giving a great demo Being focused on the demo itself, it can be easy to miss all of the other things around the demo that can make or break the deal. Here are 7 common non-demo demo mistakes to avoid. 1. Not […]
When launching, how important is it for the founder to sell the product? When launching, software founders often wonder if they should be the ones to sell their product. After all, they built the product so they know it, but they may think they are not “born” to sell. Hogwash. I’ve seen the most technical, […]
It doesn’t matter how good your marketing is, if you can’t sell, you’re doomed Do you think great marketing will work even without a good sales process? Listen to this story: This just happened to me a couple weeks ago. I do Sales Process Audits. My clients pay me to “mystery shop” their company, and […]
PR Master Gloria Chou joins Matt Wolach to Discuss All Things PR Welcome to Saas-Story tn the Making. The podcast that features the people who made the software world what it is today and the leaders who are shaping the future of technology. Here’s your host, Matt Wolach. Matt Wolach: Yes, it is your host […]
Why you should wait just a bit before pushing your solution Here’s one thing that is very tough for software founders and sales reps to master. You see, this goes against their natural instincts and everything they stand for when they thing of selling. And it’s going to sound weird, but I’m going to tell […]
Ved Rasic Joins Me On the Podcast to Discuss Serious Growth Episode Transcript Below: Welcome to Saas-Story in the Making. The podcast that features the people who made the software world what it is today and the leaders who are shaping the future of technology. Here’s your host, Matt Wolach. Matt Wolach: Yes, yes, this […]
Piyush Parikh and Matt Wolach discuss why setting up automation will help you win Episode Transcript: Welcome to SaaS-Story in the Making. The podcast that features the people who made the software world what it is today and the leaders who are shaping the future of technology. Here’s your host, Matt Wolach. Matt Wolach: Yes, […]
Greg Head and Matt Wolach discuss how sales and marketing need to work together Episode Transcript: Welcome to Saas-Story in The Making. The podcast that features the people who made the software world what it is today and the leaders who are shaping the future of technology. Here’s your host, Matt Wolach. Matt Wolach: Thank […]
Episode Transcript: Matt: Hi and welcome to Saas-Story In The Making. This is Matt, your host, and I’m very excited today. I’ve got Stuart Marshall live Australia with me. Stuart, how are you doing? Stewart: Very well, thanks mate. Yourself? Matt: Good. I’m doing great. Stuart, he is the man. He is a co-founder of […]
Here’s something that I know is quietly killing deals. Quietly because it’s something that sales reps think is helping them, but it’s actually doing the opposite – it’s causing them to lose trust and eventually lose the deal. Have you ever gotten the question from a prospect, usually after a long, well executed demo or […]