Software Sales Tips by Matt Wolach
Giving software demos has become something of a lost art. Not everyone knows how to do them correctly, especially if they are new to SaaS sales. Apart from that, it’s different from giving demos in general. Just because you have experience in sales elsewhere doesn’t mean it will also work for doing a software demo. […]
Have you ever wondered what a good demo close rate is? If you’re a SaaS leader wondering about this, you’re probably having trouble converting prospects from the demo stage into paying customers. If only giving a successful demo was as simple as explaining what your product is and what it does, right?! Unfortunately, this approach […]
Discovery is an important aspect of your sales process. It is like the getting-to-know-you stage in any relationship. The more you know about the person, the more you will understand who they are and what they want. However, you can only go so far with it. You wouldn’t want to jump the gun and increase […]
The short answer is yes. Being a seller may very well be the last thing on your mind, especially if you are a software founder. In most cases, you would rather focus on building the product and hire an expert to do all the selling instead. The idea may sound convenient, but it wouldn’t be […]
Why do SaaS leads go cold? After the demo (which went great), they never get back to you. And you can’t reach them. And they’re not responding to emails, which is very frustrating. Well, one of my clients just asked me about this exact scenario and wondered why it was happening to them. They see […]
Jumping the gun to get to the demo when you should be focusing on discovery is a common problem. The first step to an effective sales process is knowing how you can help your prospect. It would help if you took the time to ask open-ended questions that allow a prospect to share critical details […]
So, what do you do if things start to get heated in your sales conversation and your prospects are raising objections? You start to feel a little hot. But the key to handle this situation with grace lies in staying cool under fire. In this video, I’ve narrowed down three tips to retain your composure […]
Scaling your software business in the easiest, quickest way possible is not as easy as you think. There will be times when you are bound to make wrong decisions and commit unfortunate sales mistakes, which can stop you from achieving your dreams. The good news is you can avoid these mistakes before you make them, […]
You may have heard about the term or read about it elsewhere, and many people have been asking what it is all about. SaaS may be a foreign term to many of us, but it has been an essential part of our everyday lives. Take Gmail as an example. You can access it via your […]
Doing a demo is not as easy as one may think. Apart from having the right structure, you need to know what you should avoid saying or doing during the presentation. You also need to understand your role and how you can help your prospect in the best way possible. If you’re not sure how […]
In SaaS, demos are a critical part of the sales process. Some companies start with a short list of three or four vendors but even with that small number of potential solutions, sitting through several days worth of demos can test your patience. That’s why you need to separate yourself from the herd. Because most […]
People make critical mistakes scaling their businesses all the time, and B2B software founders are no exception. I see these issues often. I work with software founders around the world, helping them grow and scale. So when they come to me, I fix those problems so they can scale quickly. Scaling your software business in […]
Did you know that most people forget 90% of what they heard within a week of hearing it? Not all of us have good memories, and retaining information is a lot easier said than done. The same idea applies to software sales, where technical terms and complex information on demo key points usually make up […]
I’ve seen many discovery calls from SaaS founders, and I could tell you that 94% of them missed their mark. Discovery is the foundation of your entire demo. So if you’re not doing it right, your close rates will suffer. There are four reasons why you need to perform an outstanding discovery. The problem is, […]
The Magic Formula to Impactful, Powerful Software Demos. Software founders often ask me about what makes a strong, convincing demo. However, the bigger question is, how do we structure it the right way? The answer lies in capitalizing on the demo’s key elements, which are discussed in greater detail below. Follow these steps and once […]
In the SaaS world, when you’re doing a demo of your services, it’s important that you do it the right way. But I see many people who are selling software, actually training their prospects at the onset instead, which is a big NO-NO. Remember: demos are for show, and training has a more hands-on approach. […]
Nobody’s perfect. Everyone makes mistakes, but sometimes, these mistakes can make or break you. The good news is you can prevent them, especially if you are giving a software demo to a prospective client. Avoid these seven mistakes, and you will close more deals and win more business quickly. 1. Not Being Enthusiastic Show them […]
Getting prospects to remember what you say in the demo is not always easy. Newsflash: Most people forget 90% of what they hear within a week’s time. Not all of us have good memories – especially not busy business people who have more things to do on their plate than they could remember. And retaining […]
Remember when they said the devil is in the details? Indeed, it is – even in sales. Make sure you pay close attention to these seven costly mistakes most SaaS salespeople and leaders make in giving a demo. In this video, you’re going to learn how to handle your demo correctly and get those missteps […]
I see a lot of software demos. And most of them…are a mess. In fact, so many times software leaders think they’re doing the right thing, but they’re actually doing something that is killing their chance at closing the deal. That is why software founders often ask me about what makes a strong, convincing demo. […]
Pointing a finger at your competitor won’t make you look good, because by taking a good look at yourself, turns out, you’re pointing more fingers to yourself. In this video, let’s talk about what not to say about your competition. There are some things that actually HURT your chances to close the deal, and you […]