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Software Sales Tips by Matt Wolach

Sales Tips

3 Steps to a Solid Sales Process

Your software project has reached MVP, and you’re ready to show it to the world. You might have generated a few leads, but to no avail – you’re left waiting for a response. Sales in the SaaS world is challenging, especially if you’re just starting out in the industry. It can even be discouraging at […]

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Sales Tips

5 Reasons Your SaaS Company Is Not Growing

I’ve talked to various SaaS owners like you and it’s always these five reasons that your SaaS company is not growing. Don’t do this to your company. Take note of these things that keep your SaaS from growing. Stop copying failed businesses and start learning from their mistakes! I’ll talk about it in this video […]

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Sales Tips

Why Your Free Trial Isn’t Working

Let me guess: people are signing up for free trials for your solution, but those trials don’t convert and they never start paying for your product. If so, something’s wrong in your free trial process. Free trials are a great way to build trust with the client, but they’re supposed to end with you closing […]

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Sales Tips

Why Selling SaaS is like Dating

The laws of attraction are surprisingly the same whether it’s dating…or selling software. Think you’ll win by smothering your prospect and talking all about yourself? Think again. Check out my latest video explaining how to use this powerful force to your advantage and close more deals (in software at least, haha).

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Sales Tips

Words To Never Say In Sales

There are certain words and phrases that, if you use them in your sales calls and emails, you will likely lose the deal. SaaS Leaders: “We know, Matt. We know not to say stupid things in our software demos.” Matt: “The problem is that these are every day words that many people are used to […]

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Sales Tips

The Best SaaS Metrics To Track

In my latest video, I explain the metrics you should be tracking and why. I also show you what the goals and benchmarks for each of these Key Performance Indicators (KPIs) are. If you’re looking for investment for your SaaS, or perhaps looking for an exit, you had better be all over these. And once […]

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Sales Tips

How To Close Startup Software Deals

Learn How To Close Startup SOFTWARE Deals. Check this out!

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Sales Tips

Defining Your Target Audience

EPISODE SUMMARY Matt talks with Safa Mahzari, the host of Revenue Podcast, about the art of defining target audiences and the importance of focusing or narrowing down on a niche. Matt elaborates on a ton of sales and marketing concepts. Amongst them, the practice of hiring for culture, the art of catching up in a […]

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Sales Tips

How to Structure Your Demo to Double Your Software Sales Close Rate

You have an exciting new software product that is the perfect solution for the market. You’ve set up a great marketing campaign and created a way for people to find you and become aware of your solution. Maybe you’ve got a funnel set up to make sure that you’re converting leads off of your website. […]

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Sales Tips

DEAL KILLERS: The 6 Things Software Founders Are Doing That Kill Their Close Rates

In sales, it’s great to know what TO do. But it’s equally important to know what NOT to do. Because losing a deal over one bad mistake hurts. In this quick 5-minute video you’ll see exactly what prevents deals from closing.

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Sales Tips

3 Ways to Overcome Your Fear of Selling

Selling can be scary. But once you know the right process and framework, it brings confidence. See how to overcome your fear of selling.

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Sales Tips

How to Successfully Scale a Software Business: Tips For Software Founders and People Who Hate Sales

Are you a software founder or software developer? Do you struggle with sales and taking your product to market? Are you creating great software solutions that generate a lot of buzz but no sales? I know the feeling. As a software founder myself, I’ve been there. I know what it feels like to have a […]

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Sales Tips

Why A Solid Sales Process Requires Discovery

EPISODE SUMMARY Matt talks with Stephanie Sims, the host of the What’s Your Ask podcast, about the workings of an ideal sales process. Matt discussed the importance and intricacies of the discovery process. He also touched on a metrics-based revival process for hitherto successful companies. Matt elaborated on the role of sales in Capital generation […]

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Sales Tips

The Top 5 Things You Need to be Successful in Software Sales

How to close deals at a rapid pace NOTE: I originally wrote this for SaaSSales.io, a terrific resource for learning more about SaaS sales. I’m a Founding and Premium Author over there so go subscribe and get the best content routinely. Closing a software sale is not easy.  The software sales cycle can be a drawn-out, back-and-forth […]

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Sales Tips

What is The Perfect DEAL Process?

A framework for selling software that makes closing deals easier and quicker. But what is it? When I first got into software with my first SaaS startup, I thought I knew how to sell. I had some success in other industries so I figured now that we built this new, amazing product, it would be […]

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Sales Tips

Want to Scale Your SaaS Company to $1 Million? Here’s What You Need

NOTE: I originally wrote this for SaaSSales.io, a terrific resource for learning more about SaaS sales. I’m a Founding and Premium Author over there so go subscribe and get the best content routinely. Every day, software founders approach me asking what’s the one thing they need to do to scale their SaaS company. I enjoy hearing this […]

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Sales Tips

Want to Motivate Your Sales Team? Play Games

I was a guest on the Sales Games Podcast and shared one of my favorite sales team games When Sales Games Podcast host Andrew Phelps asked me to come on the show and talk about my favorite sales team game, I immediately thought of poker. I love poker, it’s a fun and tense/exciting game. But […]

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Sales Tips

How to Double Your Demo Close Rate

I was a guest on the Digital Conversations Podcast with Billy Bateman, the VP of Operations & Co-founder of ChatFunnels. Sometimes all it takes is a bit of structure to make an improvement. Here’s how. In this episode, I provide exact steps to take to implement the Perfect DEAL Process. I also lay out how […]

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Sales Tips

How SaaS Leaders Can Give the Perfect Demo

I Was a Guest on the Flying Cat Podcast with Maeva Cifuentes and We Discussed Giving Great Demos I had a great chat with Maeva as I discussed the 4 steps to The Perfect DEAL Process: Discover Educate Associate Lead The software companies who can successfully deliver all four parts during their sales calls see […]

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Sales Tips

How to Achieve Win Rates that are Double your Competition

NOTE: I originally wrote this for SaaSSales.io, a terrific resource for learning more about SaaS sales. I’m a Founding and Premium Author over there so go subscribe and get the best content routinely. Software companies these days face an uphill battle as there are more competitors in each space than ever before. And to the buyer, they […]

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Sales Tips

Read Between the Lines

During Discovery, it’s up to you to figure out what the prospect needs This is something that usually only experts know, but I think it’s time to share this secret with you. You see, average sales people, they’re typically trying to do what their prospect is asking for. If the prospect asks for this, they’re […]

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