Software Sales Tips by Matt Wolach
When you are a growing SaaS company, you may want to make sure that you are building a team that knows the intricacies of your product so that they can sell it well. Gaining mastery of its purpose and its ups and downs feels like it allows them to highlight the product’s best features and […]
EPISODE SUMMARY Building a company comes with successes and struggles along the journey. Founders learn a lot from these as they experience them at different stages. And it helps them align their motivations, actions, and decisions towards the betterment of the company. In this episode of SaaS-Story in the Making, B2B SaaS Sales Coach and […]
The term ghosting comes from the dating scenes, but salespeople struggle with the same phenomena in business. I believe every SaaS founder and sales professional can resonate with the following story of their sales career. You had a great conversation going with one of your promising prospects. Exchanged emails, delivered your sales pitch, nailed your […]
EPISODE SUMMARY In this episode of SaaS-Story in the Making, B2B SaaS Sales Coach and host Matt Wolach and Fathom’s founder and CEO, Richard White, talk about remote work, the importance of clear communication, and company growth. Having managed his former company for 10 years, White learned valuable lessons that helped him start and successfully […]
Recently, I was listening to a comedian talk about how they do what they do. And something amusing is that they said comedy is 10% what you say and 90% how you say it. It’s crazy because it’s the exact same thing in sales. Yes, you want to say the right thing, but how you […]
EPISODE SUMMARY Starting a SaaS company is hard, and raising it can even be more challenging. Finding the right strategy, going through trial and error, and especially finding the fund you need are only parts of what makes it difficult to achieve. However, with the right measures, it is possible. In this episode of SaaS-Story […]
I recently had a client who told me that their sales process and the demo were good. They were happy in the situation that they were in. However, being good is not entirely “good.” This suddenly reminded me of the book “Good to Great” by author Jim Collins. It is an excellent book about the […]
Putting a 1000-piece puzzle together is a real challenge. There are no fixed steps to assemble it, and you can only progress and figure it all out as you go along. My daughter and I spent a couple of weeks (almost) completing one. There were inevitable hurdles in this little journey, but it was fun, […]
A lot of people have asked me how to be a closer. Many people have a vision of that magical, outstanding, smooth-talking salesperson that just says cool words, and people buy. I’m here to tell you that’s not the right image. That is not how it works in the real world. But there’s a sales […]
EPISODE SUMMARY Starting a SaaS business is not easy. It requires knowledge, experience, and consistent improvement of the product. While it may look like it’s easy to develop and scale, there are still a lot of steps to success that founders need to know. In this episode of SaaS-Story in the Making, SaaS Coach Matt […]
EPISODE SUMMARY Retention and revenue from your customers are critical components for a SaaS company. To achieve these, they need to learn how to employ a strategy that works well in relationships effectively. And this is where Customer Success comes in. In this episode of SaaS Story in the Making, host and SaaS Coach Matt […]
EPISODE SUMMARY In this episode of SaaS-Story in the Making, host Matt Wolach sits with the Mentalist, author, and founder Duncan Stevens. They talked about the power of influence and persuasion, its magic, and the ways to boost your business. Stevens shared tactics and magic tricks that proved the power of mentalism, how to communicate […]
The SaaS industry is getting crowded. More and more companies, great products, and amazing salespeople are in the zone. The competition is tough and it can be hard to differentiate yourself. You may think, there should be a lot of aspects to improve to sell differently. The truth is, you need to pay attention […]
EPISODE SUMMARY In this episode of SaaS-Story in the Making, host Matt Wolach along with Founder and COO of Success Champion Networking, Kevin Snow, talks about what both founders and salespeople should remember. Snow also explains the importance of automated processes and how they can be leveraged for faster growth, improved process efficiency, and more […]
SaaS may be one of the most lucrative industries to venture into for many entrepreneurs, but selling it is just as hard, and very unique. It can be an outright burning of a dollar if your sales strategy isn’t what it should be. So, how does one jump on this rocketship with a dream exit […]
EPISODE SUMMARY Some feel like a process can be too rigid and structured that, when applied, it takes away the team’s creativity and freedom. In this episode of SaaS-Story in the Making, host Matt Wolach and Process Bliss’ Founder and CEO, Alister Esam, talk about the importance of processes and how they should be done. […]
When we talk about master closers in the industry of SaaS sales, aspiring salespeople quickly assume others got there because they were born that way. If you ask me, that’s not the case. People who you think might be excellent salespeople are very practiced. They know the techniques and the process that works. Don’t believe […]
EPISODE SUMMARY In this episode, B2B Sales Coach and SaaS-Story in the Making host Matt Wolach talks about the four biggest software demo mistakes sales leaders commit that steer them away from closing a deal. If you’re a SaaS founder struggling with the same mistakes, stay put and read on to find out how to eliminate […]
Today, we’re going to talk about why demos are bad. Too many times, we see a demo that doesn’t have structure and lacks completely – or it is not conducive to buyers. Another thing. Your demos may suck because they’re focused on your product. Knowing your product doesn’t always make a demo successful. In this […]
EPISODE SUMMARY SaaS companies often focus on arbitrary areas of marketing and tend to overlook some of the best tactics that can help them grow. In this episode, Marc Thomas, the Head of Growth at Powered By Search, shares his expertise and experiences in marketing and sales growth with SaaS-Story in the Making Host, Matt […]
Reframing the way you sell isn’t always a bad thing. In fact, it may be the perfect time to change old ways and have a non-sleazy sales technique. Sales is a survival skill to help you get what you want. But first, you have to help other people get what they want. The first trait […]