Software Sales Tips by Matt Wolach

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Scale Your SaaS

SEO Mistakes to Avoid – with Brendan Hufford

EPISODE SUMMARY A standard piece of advice that both software salespeople and marketers provide when it comes to lead generation is to apply SEO. In fact, the use of SEO is expected nowadays because of how much impact it can have in increasing your close rate. But are you actually executing your SEO correctly? B2B […]

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Scale Your SaaS

The Future of Your Workforce – with Shahar Erez

EPISODE SUMMARY Recent trends show that a new era is about to dawn upon the software business world. As many of you have noticed, there is a rapidly increasing shift towards freelancing among young professionals. If your business is to survive, it’s essential you ride this wave of change, and we will show you exactly […]

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Scale Your SaaS

SaaS-Story in the Making Named a Top SaaS Podcast of 2021

Awarded by FE international, SaaS-Story in the Making Recognized as a Leader In a year where our podcast has already seen tremendous growth (with each episode getting thousands of views and downloads), as well as an award for Matt Wolach as top host, another honor has been bestowed on the SaaS-Story in the Making Podcast. […]

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Sales Tips

Here’s How You Can Make Your Prospects Remember Your Demo Key Points

Did you know that most people forget 90% of what they heard within a week of hearing it? Not all of us have good memories, and retaining information is a lot easier said than done. The same idea applies to software sales, where technical terms and complex information on demo key points usually make up […]

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Sales Tips

3 Ways To Get Buyers To Remember Your Key Points

Getting prospects to remember what you say in the demo is not always easy. Newsflash: Most people forget 90% of what they hear within a week’s time. Not all of us have good memories – especially not busy business people who have more things to do on their plate than they could remember.  And retaining […]

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Sales Tips

The 7 Most Common Demo Mistakes

Remember when they said the devil is in the details? Indeed, it is – even in sales.  Make sure you pay close attention to these seven costly mistakes most SaaS salespeople and leaders make in giving a demo. In this video, you’re going to learn how to handle your demo correctly and get those missteps […]

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Sales Tips

How to Structure Your Demo to Double Your Software Sales Close Rate

You have an exciting new software product that is the perfect solution for the market. You’ve set up a great marketing campaign and created a way for people to find you and become aware of your solution. Maybe you’ve got a funnel set up to make sure that you’re converting leads off of your website. […]

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Sales From Pop Culture

Sales From Pop Culture: Ricky Bobby

“If you ain’t first, you’re last!” One of the harshest things about sales, is that there is only one winner. ? That fact reminds me of the most famous quote from racing’s funniest movie. Have you ever seen ????????? ?????? with Will Ferrell? It’s about a racecar driver named Ricky Bobby (played by Ferrell himself). […]

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Sales Tips

How to Successfully Scale a Software Business: Tips For Software Founders and People Who Hate Sales

Are you a software founder or software developer? Do you struggle with sales and taking your product to market? Are you creating great software solutions that generate a lot of buzz but no sales? I know the feeling. As a software founder myself, I’ve been there. I know what it feels like to have a […]

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Sales Tips

The Top 5 Things You Need to be Successful in Software Sales

How to close deals at a rapid pace NOTE: I originally wrote this for SaaSSales.io, a terrific resource for learning more about SaaS sales. I’m a Founding and Premium Author over there so go subscribe and get the best content routinely. Closing a software sale is not easy.  The software sales cycle can be a drawn-out, back-and-forth […]

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Sales From Pop Culture

Sales From Pop Culture: Ted Lasso

Lessons on belief from one of 2020’s best new shows Here’s a great lesson from my favorite new show Ted Lasso. ? This one is for startup founders, or anyone trying something new. Ted Lasso is an American football coach ?, one who won a national title for a Division II college. For those new […]

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Sales Tips

What is The Perfect DEAL Process?

A framework for selling software that makes closing deals easier and quicker. But what is it? When I first got into software with my first SaaS startup, I thought I knew how to sell. I had some success in other industries so I figured now that we built this new, amazing product, it would be […]

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Sales From Pop Culture

Sales From Pop Culture: Cobra Kai

How the latest hit show is a terrific lesson in storytelling Have you watched Cobra Kai yet? I absolutely love it, and my wife and I have been watching since it came out a couple years ago. But I’ll try and keep my fandom down a bit, and focus on what we can learn from […]

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Sales Tips

Want to Scale Your SaaS Company to $1 Million? Here’s What You Need

NOTE: I originally wrote this for SaaSSales.io, a terrific resource for learning more about SaaS sales. I’m a Founding and Premium Author over there so go subscribe and get the best content routinely. Every day, software founders approach me asking what’s the one thing they need to do to scale their SaaS company. I enjoy hearing this […]

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Sales Tips

Want to Motivate Your Sales Team? Play Games

I was a guest on the Sales Games Podcast and shared one of my favorite sales team games When Sales Games Podcast host Andrew Phelps asked me to come on the show and talk about my favorite sales team game, I immediately thought of poker. I love poker, it’s a fun and tense/exciting game. But […]

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Sales Tips

How to Double Your Demo Close Rate

I was a guest on the Digital Conversations Podcast with Billy Bateman, the VP of Operations & Co-founder of ChatFunnels. Sometimes all it takes is a bit of structure to make an improvement. Here’s how. In this episode, I provide exact steps to take to implement the Perfect DEAL Process. I also lay out how […]

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Sales Tips

How to Achieve Win Rates that are Double your Competition

NOTE: I originally wrote this for SaaSSales.io, a terrific resource for learning more about SaaS sales. I’m a Founding and Premium Author over there so go subscribe and get the best content routinely. Software companies these days face an uphill battle as there are more competitors in each space than ever before. And to the buyer, they […]

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Sales Tips

Read Between the Lines

During Discovery, it’s up to you to figure out what the prospect needs This is something that usually only experts know, but I think it’s time to share this secret with you. You see, average sales people, they’re typically trying to do what their prospect is asking for. If the prospect asks for this, they’re […]

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Sales Tips

3 Steps for Software Founders to Close Deals in the Early Days

Most software founders are technical founders. Engineers who came up with a great solution to a problem many have faced. Like any engineer, they saw a need and they built a better way...

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Scale Your SaaS

VIDEOCAST: How to Master Social Media Marketing – with Arjun Rai

Founder of "HelloWoofy", Arjun Rai Teaches on How to Master the Skillsets Required for Social Media Marketing.

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Sales Tips

“The Product Sells Itself”​

I’m sure you’ve heard the expression “The product sells itself.” I mean you may have even said it. Time to stop saying it. It’s so easy to think: we have this amazing product, it’s so simple to use and saves a ton of time for people in this industry. Of course it’s the product that […]

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