Know Your Customers’ “Jobs-to-be-Done” to Generate More Revenue for Your Business – with Jay Haynes
EPISODE SUMMARY In this episode, SaaS-Story in the Making host Matt Wolach talks to Jay…
Three Reasons Software Founders Struggle with Sales
Difficulties are an inevitable part of life. How we deal with them will determine our…
Startup Billing and Marketing Mistakes To Avoid – with Mark Thompson
EPISODE SUMMARY In this episode, SaaS-Story in the Making host Matt Wolach sits down with…
Master the Art of the Demo with The Perfect DEAL Process
Giving software demos has become something of a lost art. Not everyone knows how to…
SaaS-Story in the Making Named a Top SaaS Podcast of 2021
Awarded by FE international, SaaS-Story in the Making Recognized as a Leader In a year…
What is a good demo close rate?
Have you ever wondered what a good demo close rate is? If you’re a SaaS…
Resist the Urge: Things to Avoid While Doing Discovery Calls
Discovery is an important aspect of your sales process. It is like the getting-to-know-you stage…
Sales From Pop Culture: Ratatouille
An outstanding lesson for software founders, can be learned from a French rat. 🐭 Sounds…
3 Deal Breakers That Will Ruin Your Software Demo
Doing a demo is not as easy as one may think. Apart from having the…
Here’s How You Can Make Your Prospects Remember Your Demo Key Points
Did you know that most people forget 90% of what they heard within a week…
Your 3-Step Demo Framework For Exponential Growth
The Magic Formula to Impactful, Powerful Software Demos. Software founders often ask me about what…
Demos Are Not Training
In the SaaS world, when you’re doing a demo of your services, it’s important that…
3 Ways To Get Buyers To Remember Your Key Points
Getting prospects to remember what you say in the demo is not always easy. Newsflash:…
Why Giving Value to Customers Leads to Sales Growth with Len Finkle
EPISODE SUMMARY Len Finkle, CEO of Profisee, rethinks the strategies of giving clear value to…
What Not To Say About Your Competition
Pointing a finger at your competitor won’t make you look good, because by taking a…
3 Steps to a Solid Sales Process
Your software project has reached MVP, and you’re ready to show it to the world….
My 4-step Approach That Lead to INC 500 Awards and a 9 Figure Exit
This piece is from a podcast I was invited to appear on, Outbound Metrics with…
Why Security Around Your Development is Critical with Brittany Greenfield
EPISODE SUMMARY We had Brittany Greenfield, CEO and Founder of Wabbi, tackle cybersecurity and its…
Sales From Pop Culture: Three Amigos
How a strong Discovery process could have helped big time Have you ever seen the…
The Best Outbound Prospecting Tactics with Jason Bay
EPISODE SUMMARY Jason Bay, the Chief Prospecting Officer at Blissful Prospecting, delves deep into what…
Cybersecurity: Who Needs It and Why – with Andrew Rinaldi
EPISODE SUMMARY Andrew Rinaldi, a co-founder at Defendify, lays Cybersecurity bare while discussing the tactics…
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